Carré Blanc welcomes a new CEO: Dominique Durand

Dominique Durand, 45 years old, has joined early 2016 as CEO, the specialist retailer of household linen Carré Blanc. He is the successor of Claude Jeantet who became Chairman of the company’s Supervisory Board.


Graduated from ESC Saint-Etienne, Dominique Durand started its professional career at Boulanger (household appliances retailer), before joining the sporting goods manufacturer Adidas. Later, he will take the marketing and become General Manager of Zannier group and finally, General Manager of the fashion brand Captain Tortue.


These experiences in managing major network groups, and its knowledge of the retailing sector, especially textile, made Dominique Durand a natural candidate to become the CEO of Carré Blanc in January 2016 and to accomplish an ambitious development strategy for the brand.


His firsts projects will notably include: the development of a “retail” focused approach throughout the company in order to drive store sales up for both franchisees and own-stores, and the acceleration of the impact of digital on sales thanks to an active multi-channel strategy (e-commerce, web-to-strore, store-to-web) serving both the customers and the network.